Salar Sheik
Principal & Founder
Los Angeles · Restaurant & Hospitality Consulting
Built for
Hospitality.
Driven by
Results.
From concept to opening day—and every opportunity beyond. Hospitality consulting designed to help remarkable businesses thrive.
Book a complimentary consultation ↗Consulting Los Angeles restaurants & beyond since 2010
Since 2010Los Angeles & beyond
Restaurant consultingConcept through growth
Hotel food & beverageStrategy & operations
Hands-on expertiseLeadership & training
Hospitality is personal
Great experiences don't happen by accident.
Savory Hospitality partners with restaurants, hotels, cafés and hospitality groups to make ambitious ideas operational realities. It starts with understanding the concept, the people and the guest experience.
Whether you're launching, optimizing or expanding, the right strategy should feel as intentional as the experience you create for guests.
Explore what we do ↗
What we do
Built around your next move.
Ten areas of expertise. One integrated point of view on hospitality success.
Meet the founder
Experience meets instinct.
Salar Sheik / Principal & Founder
A Los Angeles native and hospitality industry veteran with more than two decades of experience, Salar brings a strategic, hands-on perspective to restaurant operations, development and growth.
From fine dining and high-volume concepts to multi-unit businesses, his approach centers on the real people and systems that make hospitality work.
Meet the full team ↗The people behind the work
Experts in every detail.
Explore the team using your mouse, touch or keyboard.
Ted Hopson
Consulting Director of Culinary Arts
Nicole Moshfegh, Psy.D.
Senior Consulting Psychologist
Diane Brandes
Retail & Restaurant Real Estate Leasing Consultant
Payman Bahmani
Bar Consultant
Liam Baer
Bar Consultant
Ann-Marie Verdi
Consulting Director of Operations
The Savory approach
We don't just build restaurants.
We help build legacies of hospitality.
Success stories
Trusted when it matters.
“His ability to quickly understand challenges and provide clear, practical solutions has helped us navigate complex issues with confidence.”
Josiah Citrin
Michelin Chef · Citrin Hospitality Group
“His training gave our staff practical tools that improved confidence, consistency, and service standards across the board.”
Cynthia Vigil
CEO · Toast Restaurant Group
“Their insights helped us clarify who we are as a brand and how to communicate that to our guests.”
Rob Arellano
CEO · Descanso Restaurant
Let's make something exceptional
Your next chapter starts with a conversation.
Request a complimentary 20-minute consultation and explore what's possible for your restaurant, bar or hospitality business.